Susie Santo

Sean Sandefur

Click through the slideshow above for the full survey results

The results of a regional survey centered around Wichita’s future branding were revealed Monday night at the Wichita Downtown Development Corporation office. 

Carla Eckels / KMUW

Wichita’s convention business drives about $45 million a year to the city’s economy. It’s a competitive business, marketing the city and promoting tourism.

Go Wichita Convention and Visitors Bureau got a new leader late last year, Susie Santo, who is excited about promoting Wichita to the rest of the country.

Santo grew up in Salina, is a graduate of the University of Kansas and spent the last two decades in Los Angeles. She says she moved back to Wichita in August of 2012 for a couple of reasons.